The social media risks pharma marketers can't ignore in 2025
In an age where misinformation spreads faster than facts, healthcare and pharmaceutical...
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Instagram posts are now appearing in Google search, what this means for your brand
In a significant update that’s bridging the gap between social and search,...
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Threads one year on, is Meta’s X challenger dead or just sleeping?
It’s been a year since Meta launched Threads, its fast-tracked answer to...
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Social media is the new search engine - how to get your brand discovered
When we think about search engines, Google’s long held the crown. But...
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Marketing Food Supplements in the UK: Key Insights and Best Practices
The UK food supplements market is thriving, with around 59% of the...
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Importance of self-care in the community
The PAGB’s recently published 2024 self-care census report reveals some compelling insights...
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Using TikTok Shop for Medical Devices
In the world of e-commerce, social media platforms have become indispensable for...
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Using Influencer Marketing for Over-the-Counter Medicines and Medical Devices: Building Your Digital Strategy
In the fast-paced world of digital marketing, influencer marketing has emerged as...
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What are the key differences between marketing medicines and medical devices in the UK?
In the dynamic world of healthcare, the marketing landscape for pharmaceuticals and...
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Does TikTok have a place in healthcare?
Before we get into the specifics, let’s go back to the basics...
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